Honda Cars Philippines, Inc. (HCPI) welcomed Masahiko Nakamura as its new president, effective April 1, 2020.

Nakamura took over the position of Noriyuki Takakura, who will transfer to Honda Automobile (Thailand) Co., Ltd. (HATC).

As a former deputy general manager in various divisions at the Honda Motor Co., Ltd. headquarters in Japan, Nakamura gained expertise in sales, business strategy, and marketing with his 30-year experience in Honda automobile operations.

Meanwhile, the new HCPI top executive looks forward to sharing his expertise, Nakamura aims to steer Honda’s automobile business through a challenging and evolving automotive landscape.