Isuzu Philippines Corporation (IPC) mounted its first digital launch with the introduction of the 2020 D-MAX Boondock 4×4. Perfect for Isuzu’s Live Life Differently lifestyle campaign, the new pick up truck is an off-roader that boldly responds to the challenges of the new normal.
Premiered via Facebook Live, this is the innovative response of Isuzu in the new normal as they encourage their clients and would-be customers to discover the endless possibilities of driving an Isuzu vehicle. The Live Life Differently mantra gives drivers the added confidence to take their adventures a notch tougher, higher, and farther.
Purposely named after the mountains, IPC President Hajime Koso shared proudly says that the Boondock boasts rugged styling, coupled with the exceptional engine performance of Isuzu – perfect for off-road driving.
Built like the popular 3.0L D-MAX 4×4 LS-A model, the Boondock exudes tough and more rugged image with the Boondock trademark. Its tried-and-tested performance makes it the ideal pickup for the Filipino motorist looking for that one vehicle to embody the can-do attitude of a true off-roader.
Under the hood, the truck is powered by the brand’s Euro-4 compliant 4JJ1-TCX 4-Cylinder in-line Blue Power 3.0-liter diesel engine with VGS turbocharger and intercooler. It is mated either to a 6-speed manual transmission with a gearshift indicator or 6-speed automatic transmission with sequential shift, able to generate maximum power outputs of 177 PS at 3,600 RPM and 380 N-m of torque at 1,800 to 2,800 RPM.
In terms of power and efficiency, the vehicle has monotube nitrogen-charged front, and rear shock absorber ensures instantaneous response to changing road conditions, offering faster damping reaction. The result is an improved steering control in whatever terrain and driving condition.
For added valuable protection, Isuzu installed steel side steps to ease the access of drivers and passengers. The signature honeycomb design of the brand that has the Boondock logo is also easy to clean and provides better traction during ingress and egress. It also features a Boondock decal on the tailgate, which has a new hood and body customized graphics that pay tribute to Mt. Apo, the highest boondock in the Philippines. Finishing the over-all look are the 265/70 R17 all-terrain tires wrapped around matte black off-road rally type design R17 rims.
Available in AT and MT variants, with introductory prices of P1.725 million (MT) and P1.795 million (AT), the 2020 D-MAX Boondock 4×4 comes in the following colors: Red Spinel, Cosmic Black, Titanium Silver, and Silky Pearl White. As a part of Isuzu’s Monsoon Promo, a P95,000 discount is available until the end of June.
Designed to handle practically all types of terrain: sand, gravel, riverbed, mud, and rocks, no other vehicle can symbolize the Filipino off-roader’s re-emergence from months of home confinement than the 2020 D-MAX Boondock 4×4,
For more details, log on to www.isuzuphil.com. Interested consumers can also book an appointment through Isuzu’s new Digital Dealer page on their website and talk to a Sales Representative online via video call. You may also visit any of the authorized Isuzu dealerships nationwide.