Manila, Philippines – Isuzu Philippines Corporation (IPC) celebrated the outstanding achievements of its nationwide dealer network during its prestigious Dealer of the Year Awards, held on February 9. The annual event, which acknowledges exceptional performance across its network, saw Isuzu Makati clinching the coveted Dealer of the Year Award for the second consecutive year, highlighting its sustained excellence in 2023 following its previous win in 2022.
IPC President Tetsuya Fujita expressed his gratitude towards the dealer network for their remarkable contributions, particularly emphasizing their role in maintaining Isuzu’s leadership in the truck segment for 25 consecutive years. Fujita also posed a challenge to the network to bolster its Light Commercial Vehicle (LCV) business and to continue creating innovative business solutions for its customers across the country.
Isuzu Makati emerged at the forefront of this year’s awards, demonstrating unparalleled performance and customer loyalty, with Isuzu Subic and Isuzu Cagayan De Oro securing the second and third place respectively. Mr. Edgard Cabangon Chairman of Isuzu GENCARS Group, extended his appreciation to Isuzu Philippines for its unwavering support and acknowledged his team’s dedication, which has been instrumental in earning customer loyalty and achieving the dealership’s goal.
The event also recognized excellence in various operational areas, with special awards being distributed for achievements in Sales, Parts, and Service Operations. Isuzu Subic won the Sales Operations Category followed by Isuzu Makati and then Isuzu Alabang. While Isuzu Bulacan took the top spots for Parts Operations Category, followed by Isuzu Makati and Isuzu Cagayan De Oro. For Service Operations Category, Isuzu Sta. Rosa won the first place, followed by Isuzu Calapan and Isuzu Cagayan De Oro respectively.
Additionally, individual accolades were presented to sales executives who showed outstanding performance, with Ms. Rica Anne Quico from Isuzu Alabang being named as the 2023 Sales Executive of the Year. The awards ceremony also highlighted performers in truck sales, with Mr. Grant Jehiel Endriga from Isuzu Cagayan De Oro receiving the 2023 Truck Elite of the year award.
Isuzu Philippines Corporation’s annual Dealer of the Year Awards not only celebrated the achievements of its dealerships and their staff but also reinforces Isuzu’s commitment to excellence and innovation in the automotive industry. The back-to-back win of Isuzu Makati stands as a testament to the brand’s dedication to providing high-quality service and products to its customers nationwide.