KTM Philippines is the first motorcycle brand available on Lazada, the eCommerce giant in the Philippines. Fans and enthusiasts can now reserve a KTM motorcycle conveniently at the comfort of their own homes. Since its integration with the online platform last October 2019, Lazada has grown to become one of the up-and-coming pioneers in selling motorcycles in a virtual setting.
The company sponsored a KTM 200 Duke motorcycle in celebration of this partnership, raffling it off last 11.11 via Price Slash, which generated at least 100,000 slashes that helped the promotion of KTM inside and outside of Lazada.
Aside from this, Lazada and KTM also introduced reservation vouchers. Filipino customers have placed their orders on much-expected models of the brand, starting with the 390 Adventure.
This partnership has successfully fulfilled motorcycle sales of KTM with the help of the online platform, allowing a virtual shopping setup solution to this current business landscape amid the COVID-19 pandemic.
“With the onset of the new normal, we at KTM Philippines have always strived to adapt. This is also aligned with our group’s mindset where we aim to dictate rather than conform. Thus, we’re extremely proud to be the first motorcycle brand to be on Lazada. Our KTM LazMall isn’t just an eCommerce platform – it’s the way of the future,” shared Dino Santos, President, and COO of Adventure Cycle Philippines, Inc.
“Lazada’s partnership with KTM demonstrates our commitment to serving the Filipino community, by providing access to a wide range of products that cater to the diverse lifestyle needs of our consumers,” said Carlos Barrera, Chief Operating Officer of Lazada Philippines.
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