Volkswagen Philippines introduced Gary Valenciano as its latest brand ambassador during the launch of its newest campaign “We Move You,” a two-day event showcasing the German carmaker’s current lineup of vehicles at the Activity Center of Trinoma Mall in Quezon City.
While both “Mr. Pure Energy” and Volkswagen Philippines has built a legendary reputation, it is the common denominator that represented the perfect blend of one extraordinary performer and an equally iconic automotive brand. Volkswagen PH President Felipe Estrella III also expressed in his speech how the 34-year performer is the ideal personification of the “We Move You” campaign: “Much like how Gary V makes us feel when he performs, we believe that Volkswagen vehicles have the power to excite and energize. In a Volkswagen, you will want to move, drive, and go places. With Volkswagen, We Move You.”
During the event, exclusive discounts were offered an automatic P90,000 less on the Santana AT S variant, P66,000 off the Santana MT, and P85,000 discount on the Lavida to move mall-goers and would-be buyers to make the first step to owning Volkswagen vehicles.This was on top of the Seda Hotel voucher given to every customer who secured a reservation during the event.
For 83 years, the Volkswagen brand has created and maintained a global heritage and tradition of manufacturing German-engineered automobiles design for people and their families. To kick off what promises to be an exciting 2020, Volkswagen Philippines introduces even more premium models suited to the needs and aspirations of Filipino motorist.